NO.61 A user wants to send an email to a prospect when a form is submitted and a specific field value is selected on that form.
What automation tool could they use to accomplish this?

NO.62 What type of Information do rule step types look for in engagement studio programs?

NO.63 How could a visitor convert to a prospect?

NO.64 If the information in Salesforce differs from the information in Marketing Cloud Account Engagement, by default what information will be kept?

NO.65 Identify the paid search ad platforms for which Marketing Cloud Account Engagement has a native integration.

NO.66 What must be true for a Salesforce Opportunity to sync to Marketing Cloud Account Engagement?

NO.67 A visitor clicks on a custom redirect with an action of adding a tag. The visitor them fills out a form and becomes a prospect. The form has a completion action to add the prospect to a list.
Which three things will happen to the prospect? (Choose three answers.)

NO.68 A Marketing Cloud Account Engagement administrator wants to export a .csv of prospects that purchased a certain product within the last year. The product is captured in a Product Name field on the prospect record.
The company’s product will soon be changing names, therefore they need a one-time export of all prospects that have this specific product currently listed in the Product Name field.
What is the recommended way to identify these prospects to export to .csv?

NO.69 Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales.
What advice do you offer?

NO.70 A form is used to capture prospect data for a yearly conference. The form needs to add prospects to a list after the submit, but it should not retroactively apply actions to prospects that have already filled out the form.
What automation tool would effectively achieve this goal?

NO.71 A new Lead record is created in Salesforce without an email address and the Salesforce connector is set to
“automatically create prospects in Marketing Cloud Account Engagement*’.
What action would occur in Marketing Cloud Account Engagement?

NO.72 A prospect with a Marketing Cloud Account Engagement score over 100 can view and opt out of a list on the Marketing Cloud Account Engagement Email Preference Center. The following month, the prospect’s score falls below 100, so they are removed from the list and can no longer view that list on the Email Preference Center.
Which two characteristics must be true of that list?
Choose 2 answers

NO.73 Where on a prospect record would you look to see if a prospect had registered for a webinar?

NO.74 How can you set a prospect’s first touch campaign?

NO.75 Identify the differences between default and custom roles.

NO.76 What information can you access on the Prospect List?

NO.77 What does the Google Analytics connector allow Marketing Cloud Account Engagement to do?